Organise Campaign Actions and Events
Run campaign activities that attract new supporters, change behaviours and pressure targets.
Active campaigns are effective campaigns, but actions and events take time to organise. As a busy campaigner how do you make the most of your effort?
Organise Campaign Actions and Events shows you how. It’s the ultimate guide to campaign tactics.
(Available soon – check the publication schedule in FAQs)
Taking the expressway to success
Inactive campaigns take the long slow road to success. Or to nowhere.
Active campaigns take the expressway, leading from the front and forcing their opponents to catch up.
A busy schedule of actions and events keeps supporters engaged, the media interested and decision makers on notice that the campaign cannot be ignored.
Running effective actions and events
Actions and events are the tactics in your campaign plan, so their primary purpose is to achieve the plan's objectives.
But effective actions and events do much more. Attract new supporters, partners and funders? Yes. Change political and media conversations? Yes. Change public opinions and behaviours? Yes.
Busy campaigners must maximise return on effort. Organise Campaign Actions and Events shows you how.
Run campaign activities that attract new supporters, change behaviours and pressure targets with Organise Campaign Actions and Events.
EnrolNo knowledge or experience required!
Here’s what you'll learn
Organise Campaign Actions and Events starts by outlining an effective approach to organising campaign activities that ensures they achieve much more than their stated aim.
Next the course explores raising awareness and you see why effective raise awareness programs do more than simply tell people about the issue and solution. You learn to organise effective supporter and campaign actions, when to use direct action and how to gain media coverage.
Packed with practical advice on planning and running activities that get results, Organise Campaign Actions and Events is the ultimate guide to campaign tactics.
Course Modules
At the end of each module you will be able to:
00 Getting Started
Learn a simple approach to running effective environment campaigns (with course tips). Open access.
01 Running Effective Actions and Events
Organise activities that achieve campaign objectives, build support, attract partners and more.
02 Involving Supporters
Run volunteer activities and help supporters organise their own activities to build lasting campaign support.
03 Bringing Your Campaign To Life
Show people the issue is real, that it affects them and that they can and should take action.
04 Raising Awareness
Organise raise awareness activities that motivate action and change.
05 Supporter Actions
Enable supporters to pressure campaign targets through petitions, letters and more.
06 Campaign Actions
Understand the politics of environment campaigns and pressure targets in the name of your campaign.
07 Direct Action
Understand the role of direct action to bypass decision makers and increase pressure on targets.
08 Gaining Traditional Media Coverage
Get your actions and events reported in newspapers, radio, TV and magazines.
Course Resources
Organise Campaign Actions and Events comes with resources to make your actions and events effective:
Raising Awareness
The ultimate guide to raising awareness of the issue and campaign solutions.
Supporter Actions
The ultimate guide to organising supporter activities.
Campaign Actions
The ultimate guide to meeting and pressuring decision makers.
Media Release Examples
Examples of effective media alerts and media releases.
More Student Benefits
All Silent Reef courses come with the following great benefits:
Regular Updates
Learn the latest campaign activities and technologies. Unlike a book, our courses never go out of date.
No Risk
Unhappy with your course? Tell us within 14 days for a full refund.
Real Examples
Lessons vividly brought to life with insights, stories and messages from live campaigns.
Any Device
Study anywhere, anytime on your computer, tablet or smartphone.
Member News
Receive emails about campaign training, tools and offers.
Library Membership
Download original campaign training resources and tools.
Pricing
Courses can be taken in any order. Simply choose the course or courses that best match your needs.
Any 1 course
Invest in multiple courses now for the best discount. You can add more courses any time.
- Course resources
- Lifetime updates
- Any device
Any 2 courses
A 15% discount off the single course price.
- Course resources
- Lifetime updates
- Any device
Any 3 courses
A 20% discount off the single course price.
- Course resources
- Lifetime updates
- Any device
All 4 courses
A 25% discount off the single course price = a free course!
- Course resources
- Lifetime updates
- Any device
Prices in Australian dollars ex tax.
Take my campaign skills to the next level
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