Environment Campaign Tools

A glossary of environment campaign terms with links to further information to help you campaign faster. Library membership not required.

Campaigns with a plan are always more effective than campaigns with no plan. Effective campaign plans are based on evidence and the facts. This step-by-step guide helps you quickly plan your campaign. Although written for environment campaigns you can use these same steps to plan campaigns to tackle social issues.

Your research has uncovered a lot of information about the issue and your stakeholders. But, how do you use this information to make important decisions for your campaign? The answer is by making a SWOT analysis. To give you a head start, this handy tool contains an example SWOT analysis of a generic campaign.